Very helpful staff, superb location close to beach and a 5 minute walk to Dizengoff and Frishman for restaurants etc. The breakfast is excellent and includes a la carts egg dish and a huge Israeli buffet with two drinks per person (espresso, juice etc). In the evening the restaurant is an upscale restaurant and bar. The standard room is quite small (15m). The superior room is a better size for a couple (we came back a week later and got the bigger room). The superior room design was slightly odd with no lights in the bedroom side of the room - supposedly it’s meant to be romantic as there is a frosted wall to the extraordinarily large bathroom that gives a glow. We asked for a bedside lamp and were given two - the staff were very helpful. You can open the window for fresh air

I returned to this hotel again for the last few days of my trip after staying there two weeks before because it's a fabulous boutique hotel in Tel Aviv. A treasure on a quiet safe street, one block from the beach, convenient to walk everywhere; 10 min to DIzengoff. Hotel is Immaculate, FABULOUS STAFF: Doron, Marina, Kira, all very professional and accommodating. Great breakfasts served by the gourmet restaurant there. Wonderful room, and bathroom! Safe in the room, Matmid in the basement. Excellent value for Tel Aviv. I will return, can't beat the location and hospitality.

I think I would suggest having a few extra sets of towels in the room.

We had an amazing stay at this hotel! The location is perfect - just a short walk to the beach. The staff is incredibly friendly and welcoming, and it was a lovely surprise to find that they speak Ukrainian. The rooms are small, but they are spotless, modern, and very comfortable. Everything you need for a pleasant stay is there: shower essentials, complimentary treats, wine, and water. The value for money is unbeatable, and I will definitely be coming back here on my next trip. Highly recommended!

The breakfast served only on the weekend sabbath in the hotel. Beds comfortable ~nice decor~very quiet~great location for beach and Dizengoff centre~nespresso machine~nice towels and shower~top chef restuarant~we were kindly given a slightly larger room as standard rooms are compact ~staff pleasant and helpful!!

Poor quality pillows~rooms quite small~breakfast is served at outside venue by the sea on weekdays~choice limited to 1 dish on the menu but nice view~standard rooms OK for 2 nights otherwise claustrophobic for longer stays

The staff are very friendly and helpful. Breakfast had a wide selection of food and it all tasted great and fresh! Great shower with strong water pressure and hot water. The location of the hotel is close to the beach, some small shops and cafes, and bus stops so it was very convenient.

There was a bad smell at the entrance of the hotel. Breakfast is served in a different hotel during the week. There wasn't any AC in the hallway and elevator so it was unpleasantly hot. During our stay there was maintenance being done on the property so we were woken up early by the incessant sounds, which was disappointing.

Fabulous boutique hotel, great location, very accommodating friendly wonderful staff and management, didn't expect a huge bathroom and with a rain shower, location on a safe quiet street, superb breakfast, Matmid shelter available, rooms had a safe for personal items, plenty of closet space, comfy beds, terry robes, welcoming treats, and immaculate. I highly recommend this hotel

Not much to improve on except maybe more towels and a few more toiletries.

Stylish, cool and perfect location. Clean and with very friendly staff. The high end restaurant downstairs is a big plus even if you don’t use it. Fantastic value for Tel Aviv. Special shout out to Dorian at the front desk who was very helpful

Only negative when we were there was that breakfast midweek was in their sister hotel five mins down the road. Very good but a tiny hassle.

We loved the breakfast. The friendly service. The rooms are clean. Bed was comfortable. The location is excellent.

It would be great if they offered fresh bottled water everyday in your room. The option of a kettle and tea as well as the coffee.

Great hotel with clean comfortable rooms and especially fantastic breakfast. The breakfast was simply outstanding!

Not really anything to dislike about this place

We stayed in the hotel for the weekend. The breakfast on Saturday was in the hotel restaurant and was SUPER, but we also stayed in the hotel the night between Saturday and Sunday. We were very disappointed on Sunday morning to find that breakfast is served in the hotel only on Fridays and Saturdays. We received a voucher for eating in a very poor beach restaurant, also quite far from the hotel. This fact was not explained in booking at reservation time.