The location is great: walking distance from the JR station, close to the shopping and dining streets, and the 'Loople' tourist bus stop is just across the road. . Let me repeat that: *the 'Loople' tourist bus stop is across the road* We didn't realize this, because Google Maps failed to show that option as a public transportation route. We walked all the way to the Masamune Date grave in excruciating heat. I want to spare you the trouble: just hop on the Loople bus. XD Also: use their pillow service to make sure you're comfortable.

The onsen was crowded at times.

Loved the atmosphere. The location is really close to the trainstation and quite easy to find. The staff is very helpful and I'm pretty sure use magic to get it all done. Food was great, amenities awesome, room was nice and clean. The fact that they give you tiny gifts is downright cute! It really is a super hotel.

I honestly can't think of anything... Maybe the thin walls? Oh, and 1 wall had some sort of splatter (1), I made sure to stay away from that...

This hotel was by far the best value for money stay in Japan. So clean, such attentive staff, so many free amenities including to my astonishment, a FREE BAR for guests to mingle and chat between 6-8pm. The added bonus of the ofuro being natural hot spring was a surprise. I would stay here anytime and would highly recommend.

Literally nothing. It was excellent.

Most facilities you can think of are available. Most importantly the stay comes with breakfast and hot spring. Recipients are friendly and helpful. Though the location is not that good, a bit far away from station, the hotel is cozy and worths it.

The room is too tiny to pop up a 28-32 inch luggage.

Good central location, heaps of free amenities, services and facilities such as nice buffet breakfast (with many food and beverage options), free cocktail happy hour, on-site onsen and ability to choose your pillow. The staff were very helpful. The room we stayed in was on the smaller side but it was fine, and very clean and comfortable. We were very happy with our stay, and we would definitely consider staying with Super Hotel in the future.

We enjoyed the evening drinks/cocktails for guests. It's such a welcome after a long day of sightseeing & walkabout. Breakfast was more than adequate. Housekeeping was excellent. Entire staff was both pleasant & accommodating. Room & toilet amenities were more than adequate. Location is fantastic. Close to subway and walking distance to shopping, eateries, Aobadori Avenue etc. Will stay here again.

Pillows....one isn't enough. Rooms are small but we managed it.

Room entry with code instead of key, meaning you don't have to carry anything extra with you and no need to go through a check out process. Located near several convenience stores and restaurants, as well as a shopping street. Selectable pillows. Onsen. Free drinks. Good sized desk.

Lighting a little dim.

The location was perfect, close to metro station, many conbinis around. The staff was friendly and helpful. The breakfast was delicious, a lot to choose from, food and drinks. The onsen was also a plus. The hotel is big, however, there were never queues to the elevator or any loud noises from the guests.

Breakfast was simple but good enough, and the location is very convenient to catch bus/subway. The hot spring is a plus.

The room and bathroom is very small; the sound-proof was ok that I could hear the hallway and next rooms. The hot spring is small, so finding the right timing could be challenging.

The hotel is at the main road and it is an easy 10 mnts walk from sendai station. We need to get our own amenities when check in and you can take soaps lotions and also bath salt as much as you want. The breakfast is a self service buffet, meaning you need to clean up after eating. I love the bakery!

The room is small and there is no view from the window since the hotel building is surrounded by taller buildings