332 reviews
From
$436Via Panzani, 17, Florencia, 50123, FLORENCE, Italy
332 reviews
1/87

Restaurant
Free wifi
Room service
Spa tub
Hot tub
Air conditioning
Bar
Terrace
Nestled just 0.4mi from the heart of Florence, Floren Hotel offers a premier stay in the enchanting city of Italy. Starting at an unbeatable price, this 5-star sanctuary guarantees comfort and style with its sleek soundproof rooms, modern amenities, and breathtaking views from its terrace. Wake up to a delicious breakfast included in your stay and enjoy the convenience of free WiFi, ensuring your adventures are seamlessly connected.
Indulge in a variety of luxurious amenities designed to make your stay extraordinary. Unwind in the spa tub or hot tub after a day exploring Florence’s historic streets or savor delicious meals at the hotel’s own restaurant. With a 24-hour front desk, room service, and wheelchair accessibility, all your needs are catered to. Need to relax or hold a meeting? The hotel’s meeting and banquet facilities, along with shuttle services (extra charges), provide flexibility for both leisure and business travelers.
Guests consistently give glowing reviews, praising the quality of service and the comfort of the accommodations, with a total of 332 reviews attesting to its excellence. Whether you're in Florence for a romantic getaway or an exciting city adventure, Floren Hotel offers a perfect blend of elegance, convenience, and heartfelt Italian hospitality right on Via Panzani.
After a day of wandering through Florence’s enchanting streets, indulge in the culinary delights at Osmo Cucina, the hotel’s on-site restaurant renowned for its traditional Italian, local, and international cuisines. Whether you’re craving a hearty pasta, fresh seafood, or a comforting slice of Italy’s finest desserts, this cozy yet elegant eatery offers a delightful dining experience within the comfort of your stay. It’s the perfect spot to unwind and toast to your adventures with a glass of regional wine or a refreshing cocktail.
For those who enjoy soaking in scenic views, the Deluxe Terrace rooms feature a private outdoor space where you can sip your morning coffee or evening aperitif while enjoying the breathtaking Florence skyline. Each room is thoughtfully designed to accommodate couples and families alike, with options including a luxurious King-size bed or versatile twin beds, making it easy to tailor your stay to your needs. With the hotel’s commitment to comfort and style, every detail, from plush bedding to modern amenities, ensures you’ll feel pampered during your visit.
When it’s time to explore beyond the hotel, Florence’s iconic landmarks are just a short stroll away, making it an ideal launching pad for your city adventures. Whether you’re marveling at Renaissance masterpieces or shopping in bustling markets, your stay here is infused with the rich history and vibrant energy of one of Italy’s most captivating cities. After a day of sightseeing and tasting, return to the Floren Hotel to relax in style, knowing that comfort, convenience, and unforgettable experiences await right outside your door.
Closest airports
Florence Peretola Airport
3.4miPisa International Airport
43.3miBologna Guglielmo Marconi Airport
52.7miRestaurant
Free wifi
Room service
Spa tub
Hot tub
Air conditioning
Bar
Terrace
Soundproof rooms
24-hour front desk
Non-smoking rooms
Wheelchair accessible
Elevator
View
Free toiletries
Bidet
Soundproof

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Deluxe Suite
1 Sofa Bed
1 Queen Size Bed
420 sqft
Hot tub
Spa tub
Private Bathroom
Minibar
+
More details
This suite's special features are the hot tub and the spa bath. This suite consists of 1 living room, 1 separate bedroom and 1 bathroom with a shower and free toiletries. The air-conditioned suite provides a flat-screen TV with satellite channels, soundproof walls, a mini-bar, a tea and coffee maker as well as an inner courtyard view. The unit offers 2 beds.
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Deluxe Room, King Bed, Terrace
1 King Size Bed
270 sqft
Terrace
x4
+
x3
More details
Double Deluxe with Terrace is 269 square feet and includes a king-size bed 150-183 width.
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Standard Room, Queen Bed
1 Queen Size Bed
195 sqft
Minibar
Flat-screen TV
Tea/Coffee maker
+
More details
Providing free toiletries and bathrobes, this double room includes a private bathroom with a shower, a bidet and a hairdryer. The air-conditioned double room provides a flat-screen TV with satellite channels, soundproof walls, a mini-bar, a tea and coffee maker as well as an inner courtyard view. The unit offers 1 bed.

Show 4 photos
Standard Room
1 Queen Size Bed
195 sqft
Private Bathroom
Minibar
Flat-screen TV
Air conditioning
x4
+
x3
More details
Standard

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Junior Suite
1 Queen Size Bed
1 Sofa Bed
310 sqft
Private Bathroom
Minibar
Flat-screen TV
Air conditioning
x8
+
x5
More details

Show 14 photos
Standard Room, 2 Twin Beds
1 Queen Size Bed
2 Twin Beds
235 sqft
Private Bathroom
Minibar
Flat-screen TV
Air conditioning
More details

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Suite
1 Queen Size Bed
1 Sofa Bed
365 sqft
Private Bathroom
Minibar
Flat-screen TV
Air conditioning
x3
+
More details
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Deluxe Room, Terrace
1 Double Bed
Terrace
+
More details
Show 5 photos
Deluxe Room, Balcony
1 Double Bed
Balcony
Minibar
Flat-screen TV
Tea/Coffee maker
+
More details

Show 5 photos
Deluxe Room, 2 Twin Beds
1 Queen Size Bed
2 Twin Beds
270 sqft
Hot tub
Spa tub
Private Bathroom
Minibar
More details

Show 5 photos
Deluxe Room, 2 Twin Beds, Balcony
1 Queen Size Bed
2 Twin Beds
235 sqft
Private Bathroom
Terrace
View
Minibar
More details
Show 5 photos
Deluxe Room
1 Double Bed
Spa tub
Minibar
Flat-screen TV
Tea/Coffee maker
+
More details
Show 5 photos
Deluxe Suite, Hot tub
Spa tub
Minibar
Flat-screen TV
Tea/Coffee maker
+
More details

Show 5 photos
Room, Terrace
Terrace
+
More details
Queen Room
1 Queen Size Bed
x3
+
x4
More details
Queen Size Bed

Show 3 photos
Room
1 Queen Size Bed
More details
Deluxe Room, King Bed
1 King Size Bed
x4
+
x3
More details
Standard Room, King Bed
1 King Size Bed
x4
+
x3
More details

Show 5 photos
Superior Suite
+
More details
Room, 2 Twin Beds
1 Twin Bed
x4
+
x3
More details
8.9
332 reviewsCategories of assessments
Cleanliness
Comfort
Location
Facilities
Staff
Value for money
WiFi quality
Breakfast
Featured reviews:
Dina
10
August 2024
From the beginning of my booking process, Luciano from the Floren Luxury Hotel team helped me book my activities and replied promptly to my emails with extensive advice. Once I reached the hotel, I was greeted so warmly I thought they were the owners ❤️ my room was perfect, comfy bed, clean and beautiful bathroom, excellent sound proofing, such warm welcome with dessert in my room and a special note! Every day the team was there with different members but all the same smile and the same warmth. I am so thankful for each one of you guys. You made Florence extra special for me. I want to thank in name: Luciano, Camilla, Claudia, Carmineh, Ria. Each of you were so sweet and friendly, I now want to see you all again. I left two more persons who made my stay special: Chef Marco, I am waiting to read your Michelin star news. What a talented, friendly and grounded chef! Finally, Patrizia, your friendly reception and bubbly personality made me love Florence so much more.
I absolutely have nothing to add here and I am usually very picky. I enjoyed every detail in this hotel and I am certainly coming back 🤍
Anton
9.1
November 2024
Very clean, new hotel. Large enough rooms with some storage space, high ceilings in some rooms. Breakfast till 11, which is great of late owls like us. Comfortable bed, coffee machine in the room. Additionally, they provide phone with internet sharing, free calls etc that you can use during stay which may be very convenient alternative to get a local sim or roaming.
The major downside was ventillation in the rooms: while the conditioner definitely works, it is not really helpful to ventillate the room. Despite having huge ceiling, no matter the AC settings (on/off), door to the bathroom open/close etc -- we had to ventilate room several times a night to get fresh air (CO2 goes up to 1600 in about 2-3 hours...) The other miss for us was the restaurant on the site: not much of a choice for food for breakfast, the eggs/omlette/scrambled eggs etc are to be asked for, tea/coffee also to ask, no lactose-free milk or yoghurt was available.
Zainab
8.2
August 2024
Location , new modern , comfortable and staff are nice the manager she was soo kind and nice .
To add iron in the room service
Emma
8.2
May 2025
the staff were great, the room is large and really nice, much better in person than the pictures. the location is good but about a 7 minute walk from the main tourist things, but for me i liked it even more bc i didnt mind the walk and less tourists comparatively. they have surprisingly good scrambled eggs and made it without dairy for me.
the hotel doesnt really have any amenities, it doesnt even have anyone who opens the front door, which is kind of heavy.
Russell
10
October 2024
Brand new hotel with a clean and modern room, in a convenient location, a five minute walk from the train station, and five minutes to the duomo. The double-paned windows did a great job keeping out the noise from the busy street outside. The water pressure was excellent and the bed very comfortable. The staff were exceedingly friendly and helpful, both at the front desk and in the restaurant at breakfast (where the friend eggs I had were cooked perfectly).
The room was very small. There was only enough space to open two carry-on sized bags but not larger. It would really be nice to have room for a couple comfortable area chairs or a small sofa. We were there for only one night so it was fine. I would definitely come back for a trip of only one or two nights but probably not longer, unless I was willing to pay for a larger room.
Debe
10
September 2024
I had the best experience at Floren Luxury Hotel. I've booked other hotels that claimed to be luxury but Floren Luxury Hotel lived up to this title and then some! The moment I entered the hotel I was greeted warmly by all the staff. My luggage was sent immediately to my room before my check in was even completed. I was walked to the bar area for a non alcoholic welcome drink and was also provided some snacks to go with the beverage. I was escorted to my room aswell and given an overview of the hotel amenities, etc. The location of this hotel is OUTSTANDING!!! Floren Hotel is within walking distance to major attractions and so many restaurants. The train station, if that is your means of travel is a stones throw away. My room was very clean and smart tech equipped. My cell phone was not working when arrived and for majority of my trip but the Floren provides a smart phone equipped with data as if it was my personal phone, I was able to browse the internet, search for restaurants, set a wake up alarm, etc. There was complimentary water, as well as some more welcome cookies and candy and they also provided water for tea. Icing on the cake was the complimentary breakfast with eggs made to order...I will definitely book with them again.
Absolutely, no complaints about my stay. I will need to book a room with a view next time but the room I stayed in had a lot of light.
Federico
8.2
January 2025
The position is very central and the building has been recently renovated. The rooms are beautiful.
The reception/hall is very sacrificed in that little corner. The presence of the cafeteria is puzzling to me, it has a poor offer and takes space from an area that should be used to welcome the guests and provide a place to spend their time while in the hotel. Your should really get rid of it.
Trevor
10
August 2025
3 night city break. Perfect location to see the rest of Florence on foot. Attentive and professional staff from the outset. High quality accommodation, with excellent breakfast included and as an added bonus, the most sophisticated little Gelateria attached.
Our room had no view - but we were there for a city break, so only slept in it. The room itself was of a very high standard.
Carolina
10
December 2024
A beautiful and well-designed hotel with super attentive, friendly, and kind staff. Location is also really convenient, if you are arriving by train (just a few minutes from the station). The rooms were decorated very tastefully (loved the bathrooms!). Breakfast was also a positive surprise, with a wide variety of foods. All-in-all a great experience, and I can highly recommend staying at Floren Hotel for your trip to Florence.
There was nothing I didn’t like <3
Mohd
10
August 2024
Every thing about this hotel was so good , its new and in the center few steps from train station and honestly every thing is great in the hotel compare to all the other hotel with thousands previews from guests !!!it’s a honest recommendation to any one will visit the pretty Florence to book in this hotel
Nothing !! All was very good and the staff are great
Attractions
Piazza di Santa Maria Novella
0.1miPalazzo Strozzi
0.2miFountain of Neptune
0.4miSan Frediano
0.4miVasari Corridor (Corridoio Vasariano)
0.5miPiazza della Santissima Annunziata
0.5miSant'Ambrogio Market (Mercato di Sant'Ambrogio)
0.9miGreat Synagogue of Florence (Tempio Maggiore)
1miOltrarno
1.1miCastle of Meleto (Castello di Meleto)
8.4miSanctuary of Monte Senario (Santuario di Monte Senario)
8.8miThe Mall Luxury Outlets
11.8miLeonardo da Vinci Museum (Museo Leonardiano di Vinci)
16.2miMonteriggioni
26.6miBrolio Castle (Castello di Brolio)
26.9miAttractions
Piazza di Santa Maria Novella
0.1miPalazzo Strozzi
0.2miFountain of Neptune
0.4miSan Frediano
0.4miVasari Corridor (Corridoio Vasariano)
0.5miPiazza della Santissima Annunziata
0.5miSant'Ambrogio Market (Mercato di Sant'Ambrogio)
0.9miGreat Synagogue of Florence (Tempio Maggiore)
1miOltrarno
1.1miCastle of Meleto (Castello di Meleto)
8.4miSanctuary of Monte Senario (Santuario di Monte Senario)
8.8miThe Mall Luxury Outlets
11.8miLeonardo da Vinci Museum (Museo Leonardiano di Vinci)
16.2miMonteriggioni
26.6miBrolio Castle (Castello di Brolio)
26.9miAirports
Florence Peretola Airport
3.4miPisa International Airport
43.3miBologna Guglielmo Marconi Airport
52.7miOsmo Cucina
Cuisines
Ambiances
Restaurant
Free wifi
Room service
Spa tub
Hot tub
Air conditioning
Bar
Terrace
Soundproof rooms
24-hour front desk
Non-smoking rooms
Wheelchair accessible
Elevator
View
Free toiletries
Bidet
Soundproof
Accessibility
Bathroom emergency cord
Entire unit wheelchair accessible
Toilet with grab rails
Wheelchair accessible
Activities
Cooking class
Happy hour
Bathroom
Bathrobe
Bathtub or shower
Bidet
Free toiletries
Hairdryer
Private Bathroom
Shower
Slippers
Spa tub
Toilet
Toilet paper
Towels
Bedroom
Wardrobe or closet
Business Facilities
Meeting/Banquet facilities
Cleaning Services
Daily housekeeping
Laundry
Food & Drink
Bar
Breakfast in the room
Coffee house on site
Kids' meals
Minibar
Restaurant
Special diet meals (on request)
Tea/Coffee maker
Wine/Champagne
Food & drink safety
Food can be delivered to guest accommodation
Front Desk Services
24-hour front desk
Baggage storage
Concierge
Invoice provided
General
Air conditioning
Elevator
Facilities for disabled guests
Family rooms
Hardwood or parquet floors
Heating
Hypoallergenic
Interconnecting room(s) available
Laptop size safe
Non-smoking rooms
Room service
Smoke-free property
Soundproof
Soundproof rooms
Internet
Free wifi
Kitchen
Electric kettle
Living Area
Sitting area
Sofa
Media & Technology
Flat-screen TV
Satellite channels
Telephone
TV
Outdoors
Terrace
Parking
Parking
Physical distancing
Cashless payment available
Mobile app for room service
Room Amenities
Socket near the bed
Sofa bed
Safety & security
24-hour security
CCTV in common areas
CCTV outside property
Fire extinguishers
Key card access
Safe
Security alarm
Smoke alarms
Safety features
Access to healthcare professionals
First aid kits available
Services
Wake-up service/Alarm clock
Spa
Hot tub
Transportation
Shuttle service
View
Inner courtyard view
View
Pets are not allowed.
WiFi is available in all areas and is free of charge.
The minimum age for check-in is 18
Come and go whenever you want
Public parking is available at a location nearby (reservation is not needed) and costs EUR 60 per day.
Child policies
Children of all ages are welcome.
Children 3 and above will be charged as adults at this property.
To see correct prices and occupancy info, add the number and ages of children in your group to your search.
Crib and extra bed policies
0 - 2 years
Additional fees are not calculated automatically in the total cost and will have to be paid for separately during your stay.
The maximum number of cribs, extra beds, and children allowed in existing beds can vary depending on the option booked.
All cribs and extra beds are subject to availability.
No capacity for extra beds.
Cash
Visa,
Diners Club,
Mastercard,
American Express,
Maestro,
Cash only,
CartaSi
This property accepts cash.

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